I have always believed that the essence of a good leader was to recognize what you don’t know and hire people who are smarter than you. I still believe that is mostly true. However, I learned this past year that my lack of detailed knowledge hurt me and my ability to give clear and precise directions to my vendors.
My New Year’s Resolution is to change that.
Tamara Weinberg just gave us (for her birthday) a great list of the Best Internet Marketing Posts of 2009 and I am methodically re-posting each article on the JTMarCom Facebook FanPage. As I do that I am reading all the postings.
One posting from Louis Gray is:
Tip number 5 is where I am starting.
1. Familiarize yourself with the basics of web-mastering. If you have not already done so, learn how to use FTP.
3. Learn how to configure a POP email account, and how to take a screen shot and edit and resize images.
The less you have to rely on someone for these basic tasks, the better off you will be and you might even save some out of pocket expenses.
I know may know most of this but as I go through these list I always learn that I am not as smart as I think I am.
What do you want to learn or re-learn this year?