I am very fortunate to be working with Alliance Tires Americas, Inc., a client in the agriculture industry; not only because they have wonderful products and are great folks, but because my own personal interests are satisfied. You see, my husband John and I have a family farm in west Tennessee. The farm has been in my husband’s family since 1870 but we are “new’ to the farming business. So I am learning a lot from participating in forums and social media sites for Alliance Tire. For example, I learned recently that because we have 100 acres or less we are considered “hobby farmers.” That’s OK with me. We have a great deal to learn.
It may be a surprise to some of you that agriculture professionals and farmers in America are quite advanced in using social media and other public forum sites to promote themselves and their interests. The Ag Chat foundation sponsors a question and answer session every Tuesday night from 7-9pm EDT using the twitter hashtag #agchat. Almost every Farm Bureau offers classes teaching social media to their constituents.
Why? Because farmers want you to know where your food comes from. They want you to know the faces behind your gallon of milk or carton of eggs. Farming is not easy. It is hot, dirty, and expensive and totally under appreciated. But individuals like Troy Hadrick and Advocates for Agriculture, and organizations like AEM, Association of Equipment Manufactures (AEM is looking for someone to recognize as the ‘Advocate for Agriculture” at their annual meeting. Other examples on Facebook include: Indiana Dairy, Farmer Showcase and Farm Journal.
Do you know where your food comes from? Do you care? Who do you know that is a great “Advocate for Agriculture?” Tell us your story. It is important!